POS display production is a business in which design and production services work coherently within certain disciplines. It's important that POS displays are designed considering the production capabilities available.
Manufacturers can be design agencies only, manufacturing facilities only, or firms having both design and production capabilities.
Design agencies can create impressive designs with a single focus on the design process. However, in order for the design to be real, production capabilities must support it.
Manufacturing firms can deliver POS display products quickly because they are very familiar with their own production capabilities. They usually interpret the design within the framework of their own abilities. In general, they create cost and time advantages for single-material displays such as metal, wood and plastic. Hybrid projects using different materials together may cause disruptions in the workflow of these companies.
Firms having both design and production capabilities can develop successful projects thanks to the uninterrupted flow of information. The companies providing this capacity should be the first choice for the uninterrupted and healthy implementation of marketing activities at the point of sale.
Production methods are determined in accordance with order quantity, material, design and target budget. Major production methods are plastic injection, vacuum plastic, knife cutting, CNC router cutting, metal welding and laser cutting.
CNC router and laser cutting are forms of production without using molds, and can be used with plexiglass, wooden, polystyrene and decota materials when target quantity is lower than 250 units.
Plastic injection molding is the process of shaping plastic using a rigid mold. Cost of molding is very high and construction time is quite long, but production is very fast — preferred when target quantity is 5,000 units and above.
Vacuum forming is preferred when target quantity is between 1,000 and 5,000 units — mold costs are favorable compared to injection molds but higher than cutting dies.
Die cutting is used especially in corrugated cardboard display production and should not be preferred for permanent displays.
The basic method for metal display manufacturing is welding.
Design K brings together all materials and production methods and determines the best fitting method according to project requirements, realizing projects in the shortest time and at the right cost.
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